The $uicideboy$ Merch Phenomenon: A Cult Beyond Music

Since their explosive rise in the underground rap scene, $uicideboy$ have become more than just musicians—they’ve built a full-blown lifestyle brand. For fans of the duo, Ruby da Cherry and $lick Sloth, the music is just the beginning. Their clothing line and merch drops have reached legendary status, attracting not only die-hard fans but also streetwear collectors around the world. But with such a vast catalog of releases, one question stands out for superfans and resellers alike: What is the rarest $uicideboy$ merch ever released?

To answer this, we need to explore the evolution of their merchandise, their approach to scarcity, limited collaborations, and the few items that have achieved grail status among collectors. Let’s dive deep into the world of $uicideboy$ fashion and uncover which pieces are the hardest to find and why.

Limited Drops: A Strategic Choice by $uicideboy$

From the beginning, suicideboys merch was never mass-produced. Each collection was released in short, timed drops—usually through their official store or select partners. Some were available for only 24 to 72 hours. Others were surprise drops with no pre-announcement. The duo’s strategy revolved around creating urgency and protecting their exclusivity. This wasn’t just a marketing gimmick—it was a reflection of their underground ethos.

Unlike major rappers who collaborate with established fashion labels, $uicideboy$ have always kept control of their brand. Most merch items are produced independently or with small boutique partners. That’s what makes them rare from the start: short production runs, no restocks, and a fan base that buys fast and holds onto what they get.

The "Kill Yourself" Series: The Birth of Collector Culture

One of the earliest and most iconic merch series that hinted at the rarity to come was the "Kill Yourself" merch line. Based on their mixtape series of the same name, this era featured long-sleeve tees, hoodies, and caps that carried raw, unfiltered artwork—often dark, twisted, and filled with references to the duo's lyrical themes.

These items were produced in extremely limited quantities and sold during a time when $uicideboy$ were still gaining traction. Fans who grabbed these pieces in 2015–2016 are now sitting on grails. Finding an original "Kill Yourself Part I" hoodie today is nearly impossible—and if you do, expect to pay triple or quadruple the original price.

The G*59 Records Exclusive Drops: Members-Only Hype

G*59 Records, the independent label founded by $uicideboy$, occasionally releases exclusive merch for label fans. These items typically feature both $uicideboy$ iconography and symbols associated with the label, such as the upside-down cross, pentagrams, and aggressive anti-industry slogans.

One of the rarest pieces to emerge from this catalog is the G*59 Bomber Jacket, released only to fans who pre-ordered a specific bundle during a 48-hour window in 2018. It featured high-quality embroidery, durable fabric, and an inner tag with a custom G*59 serial number. Only around 200 were made, making it not just rare but nearly mythical within the collector community. If you see one up for sale, it’s probably from a private collector and listed at over $1,000.

Tour-Only Merch: You Had to Be There

Some of the rarest $uicideboy$ merch items were sold exclusively during live tours. In particular, the 2019 Grey Day Tour and the 2021 Grey Day Europe Leg featured tour-exclusive tees, posters, and hoodies that were never released online. These items were printed in limited batches and sold at specific venues—once they were gone, they were never made again.

The “Paris Grey Day Tee” featuring custom artwork for the French leg of the tour is considered one of the rarest. It was only available for one night at Le Zénith in Paris and never saw a reprint. Its rarity is further amplified by the fact that very few fans were willing to part with their items. Even in 2025, this shirt rarely appears on reselling platforms.

The “Stop Staring at the Shadows” Box Set Hoodie

In 2020, $uicideboy$ released their full-length project Stop Staring at the Shadows, and to commemorate it, they offered a special box set that included a physical CD, poster, and a limited-edition hoodie. What made this hoodie special wasn’t just the artwork, which featured ethereal, melancholic designs, but the fact that it was only included with the box set—and only 1,000 box sets were ever made.

This hoodie now ranks as one of the rarest $uicideboy$ merch pieces because of its tie to a pivotal moment in their career—the transition from underground kings to widely recognized artists. Fans and collectors consider it both a musical and fashion milestone.

Hidden Drops and Easter Eggs: The Cult-Only Items

Beyond standard merch releases, $uicideboy$ have sometimes dropped hidden items—secret shop links, password-protected pages, and private bundles sent only to fans who subscribed to certain newsletters or cracked codes in their lyrics or visuals.

One such hidden item was a custom distressed hoodie with hand-painted graphics, which could only be accessed through a special G*59 email sent to fans who bought a certain amount of previous merch. Only 50 were made, and each was numbered. These hoodies are now considered untouchable in the resale market—most owners won’t even respond to inquiries.

Collaborations That Vanished Instantly

In rare instances, $uicideboy$ have teased or dropped collaboration pieces with other underground designers or artists. One example is their collaboration with FTP (FuckThePopulation)—a brand that mirrors their anti-mainstream philosophy. This collab, which dropped in 2017, featured a co-branded hoodie and ski mask. Both items sold out within minutes and were never restocked or referenced again.

What makes this merch especially rare is the silence that followed the release. No social media promo. No press coverage. It felt more like a secret handshake among day-one fans rather than a hyped-up release. This has cemented it as one of the rarest pieces of $uicideboy$ apparel ever created.

The Mystery of Unreleased or Scrapped Merch

Another layer of rarity comes from unreleased or scrapped merch collections. Over the years, rumors have circulated about certain designs that were pulled before release due to copyright issues or internal changes. Some fans claim to own sample pieces or early prototypes from these canceled drops—items that never officially made it to the market.

While difficult to verify, if proven real, these prototypes are the absolute rarest form of $uicideboy$ merch because of their limited number—often one-of-one or part of a handful sent out for testing.

Why Rarity Matters in $uicideboy$ Merch Culture

In 2025, $uicideboy$ merch is more than fan gear—it’s a symbol of loyalty, identity, and underground status. Fans who own rare pieces aren't just flexing fashion—they’re signaling that they've been part of the journey since the beginning. Rarity in their merch world represents emotional value, streetwear credibility, and in some cases, significant monetary worth.

Collectors treat certain items like high-end g59 merch sneakers or designer collabs. Resale markets reflect this—rare hoodies and tees can fetch anywhere from $300 to $2,000, depending on condition, size, and story behind the piece.

The Rarest $uicideboy$ Merch: Final Word

While there are many rare pieces in the $uicideboy$ merch universe, the “G*59 Bomber Jacket”, the “Stop Staring at the Shadows” box set hoodie, and the tour-exclusive Paris Grey Day tee stand out as the holy grails of their fashion legacy. Add to that the FTP collab, hidden drop hoodies, and early “Kill Yourself” series, and you’ve got a collection of some of the hardest-to-find fan merchandise in modern music culture.

If you’re lucky enough to own one of these pieces, hold onto it. And if you’re on the hunt, prepare for a long search, a big price tag, and fierce competition. Because in the world of $uicideboy$, the rarest merch isn’t just apparel—it’s a badge of underground history.